Oct 7, 2007

Coffee Transparency

Spotted at the BLR airport

More than coffee: "Honest Coffee", served at a Five Star hotel.

'Never though of it that way. Is it about not letting one down on Caffeine? About minimal food miles? A coffee so intensely black that it clearly reflects ones sleepless eyes in the morning ["You HONESTLY need some Coffee buddy"]?

1 comment:

Hari Potter said...

Isn't that a very American gimmick as well? Honest to goodness...